This press release can serve as a template for you publicity needs, and represents a generic release with no unique angle.

For greater effectiveness, remember these guidelines:

• Send by mail or fax at least two weeks in advance. Avoid sending via email alone, this method of transition will prove to be least effective in reaching your publicity goals.
• Use club stationery if possible
• Keep it short. Two pages maximum, one page is best.
• Keep it simple. Begin with the basics: who, what, when, where and why. The first paragraph should clearly state your best angle.
• Easy on the hype.
• Describe the game.
• Use a visual reference.
• Address your target reporter or editor by name. Make sure you have the name, title and spelling correct.

[DATE]
Contact: [TD AND PHONE NUMBER]

For Immediate Release:

[YOUR CITY] Disc Golfers Host [TOURNAMENT NAME]

The [LEAGUE NAME] disc golf league announces the area’s biggest disc golfing tournament of the year, the [TOURNAMENT NAME], [DATE] at [LOCATION]. Some of [YOUR STATE’S] top professional disc golf competitors are expected to be among the field of [NUMBER] players, including [CITY]’s [SHOWCASE PLAYER].

[GOOD QUOTE FROM TD HERE].

Players in this year’s tournament will be competing for more than [TOTAL PAYOUT VALUE] in cash and prizes, and [TD] expects a full field of competitors again this year. “The explosive growth of this game is incredible,” said [TD]. “We hosted only 20 players six years ago, and every year since then the number of players has increased dramatically. We finally had to limit the field to ensure a timely finish.”

The game’s popularity growth has also been evident in every day use of the [PARK NAME] facilities, which caters to an estimated average of [INSERT NUMBER] players per day.

The tournament format includes two rounds of 24 holes for both professional and amateur divisions on Saturday, one round of 24 holes on Sunday, and a final nine-hole shootout for the top players in each division, which should begin at approximately 2pm on Sunday. The public is welcome and encouraged to come watch the action. Park entry is free.

Pro or amateur disc golfers who are interested in participating in this year’s [TOURNAMENT NAME] should contact [TD] at [PHONE NUMBER].

What is disc golf?
Disc golf is a very visual game and an excellent human interest story opportunity.

The sport is similar to traditional "ball" golf, except players use specially made plastic flying discs (“frisbees”) instead of balls and clubs, and throw them at an above-ground target instead of a hole in the ground. There are different types of discs used for different purposes, much like ball golfers use different clubs.

The object of the game is to throw a golf disc into the target, usually a steel basket over which chains hang, in the fewest number of throws. The player begins by ‘driving’ from a designated tee area and continues toward the target, throwing each consecutive shot from the spot where the previous throw has landed. Finally, a successful ‘putt’ sends the disc into the target. The most satisfying sound a disc golfer can hear is the ‘ching!’ of a disc crashing the chains before dropping into the basket.

According to the Professional Disc Golf Association, three to five million people have played disc golf on nearly 900 disc golf courses worldwide.

Disc golf offers many of the same pleasures as ball golf: fresh air in a beautiful landscape, the camaraderie of friends, and the challenge and excitement of harnessing personal skill and speed to send an object toward a target. And perhaps best of all, disc golf is inexpensive. The only equipment you need is a flying disc, which retail between $7 and $12, and most disc golf courses are located in municipal parks, which admit players for free or charge a minimal fee for daily or yearly access.